Now, thanks to a Canadian journalist, Carole Williams, we can read the story behind this picture, which was taken in 2004 just off Alaska by a marine biologist, Amanda Byrd. As Ms Byrd is happy to point out, the bears were in no danger so close to the coast (they can swim 100 miles). She wanted a photograph more of the "wind-sculpted ice" than of the bears.
The image was copied by another member of the crew and passed on to Environment Canada. Then it was eagerly adopted by the warmist propaganda machine - above all by Al Gore, who used it to powerful effect as an emotive backdrop to his highly lucrative lectures.
"Their habitat is melting," he likes to declaim, "beautiful animals, literally being forced off the planet."
As the old joke has it, it seems those famous bears were not drowning after all, they were just waving. But the BBC is no more likely to tell us that than it was to lead the news with last week's snow in Jerusalem.
More here.
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